Guaranteed increase in quality traffic and sales with 15 underused resources: Part 4

Guaranteed increase in quality traffic and sales with 15 underused resources: Part 4

Cash Buyers List News

In part 3 of, “15 underused resources guaranteed to increase quality traffic and sales.", we discussed Video Marketing, Social Media and Podcasts. Today's topics will be Free Tutorials/eBooks, Comment Blogging and Promotional Offers.

10. Free Tutorials/eBooks

Free eBook/Tutorials

You are an authority in your industry niche. You have valuable information which could help your industry in a whole. It's about time you shared your knowledge.

Video tutorials and e-books are hugely untapped sources for generating online traffic.

If you’ve got tutorials related to real estate, SEO, Photoshop, web development, programming, or marketing, you can upload them to certain sites and get thousands of visitors.

Video-based tutorials are the perfect marketing tool combination for generating traffic and sales. And if your tutorial happens to be really good, there are websites that will gladly pay you anywhere between $60- 150 for each quality tutorial you submit. The same applies to e-books as well: There are plenty of free sites where you can upload your own e-books, and people actually download and read them! Isn’t that amazing?

Here are some of the most popular tutorial/ e-book sharing sites:

• Good-tutorials.com (Graphics/Photo/Programming)
• Tutorialized.com (Web design and marketing)
• Tutorial-index.com (photoshop, coding, video, etc)
• Bookyards.com
• Amazon.com (Kindle Version)
• Free-ebooks.net
• Issuu.com​

11. Blog Comments

Blogging Comments

Okay, now this is an old-school technique but it’s an old-school technique which works. How many of you are actually USING this technique to generate traffic to your website? Hopefully this is a regular task in your online marketing repertoire. This very powerful technique is underestimated by most marketers. It’s a brilliant way to exchange thoughts, ideas, and opinions on blog posts and also to build contacts with other bloggers.

However, if you can combine automation with blog commenting, this can become an excellent traffic source for you. Instead of manually searching for blogs, articles, or posts to comment on, you can now use the help of Google’s alert system. It’s free and you can create as many alerts as you require (http://www.google.com/alerts)

Google will send you a mail with a link almost instantly when someone posts information, a post, or news related to your niche/product/service. You just need to click that link and make sure you’re the first one to comment. The earlier you comment, the more exposure you’ll get, since your comment will be at the top of the section.

It’s important to ensure your comment provides value: intelligent, insightful comments get attention and drive more traffic to your website. Some great examples to follow when it comes to blog comments include Adrienne Smith, Ryan Biddulph, Donna Merrill and Don Purdum.

12. Promotional offers, discounts, coupons

Promotional offers, discounts and coupons

This might be an age-old technique, but believe me, it still works like a charm. People absolutely love discounts and coupons.

This might be an age-old technique, but believe me, it still works like a charm. People absolutely love discounts and coupons.

Coupons have a built-in visual appeal and an innate call to action attached to them. It creates a sense of urgency in people’s minds, rapidly increasing their curiosity.

If your site offers coupons or discount codes of any kind, you can submit them to hundreds of different coupon websites to gain additional exposure and traffic.

If you combine them successfully over social media, they can go viral overnight. Make sure to add your coupons to the following coupon/deal of the day directories:

currentcodes.com
dailyedeals.com
dealcatcher.com
keycode.com
quicktoclick.com
ultimatecoupons.com
dealoftheday.com
deals2buy.com

This is Part 4 of 5 of “15 underused resources guaranteed to increase quality traffic and sales.”
Part 3
Part 2
Part 1
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Home Price Growth Outpaces Inflation

Home Price Growth Outpaces Inflation

Ahead of the Curve: Home Price Growth Outpaces Inflation
#realestate #cashbuyerslists #homeprices #corelogic #salesgrowth #sales #house #housesales #risingsales #rising #propety #forsale #price #index

Home prices continue to chart growth, rising on an annual basis to outpace inflation, according to CoreLogics recently released Home Price Index (HPI) for January 2017. Prices increased 0.7 percent month-over-month and 6.9 percent year-over-year. A combination of factors is driving momentum ahead of the curve, says Dr. Frank Nothaft, chief economist of CoreLogic. "With lean for-sale inventories and low rental vacancy rates, many markets have seen housing prices outpace inflation," Nothaft says. "Over the 12 months through January of this year, the CoreLogic Home Price Index recorded a 6.9 percent rise in home prices nationally and the CoreLogic Single-Family Rental Index was up 2.7 percent-both rising faster than inflation."
Read More> http://bit.ly/RECBL-March9

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RECORD TRANSACTION VOLUME OF NEARLY $82 BILLION

Record Transaction Volume - $82 Billion

Cash Buyers Lists News​​

DALLAS--(BUSINESS WIRE)--HFF, Inc. (NYSE:HF) announced yesterday the year-end unaudited 2016 transaction volume of HFF, Inc.’s (the “Company’s”) operating partnerships (which consist of Holliday Fenoglio Fowler, L.P. (“HFF”) and HFF Securities, L.P. (“HFFS”)).

The Company reported record results for its transaction volume, which it estimates at nearly $82 billion on 2,201 transactions across the Company’s debt placement, investment sales, equity placement, and loan sales capital market platforms. This figure excludes transaction volume relating to HFFS’s advisory and consulting assignments, which are not reported due to the complexity of reporting such volume as disclosed in the Company’s previous filings with the Securities and Exchange Commission. HFF’s 2016 annual transaction volume represents a gain of approximately 8% over the $76 billion transaction volume closed in 2015. The number of transactions HFF closed in 2016 – approximately 2,201 – represents a decline of three transactions from the 2015 figure of 2,204.

HFF’s debt placement volume in 2016 is estimated to be approximately $40.6 billion compared to $38.1 billion in 2015, which represents an approximate 7% increase.

HFF’s combined investment sales, equity placement, and loan sales volume is estimated to be approximately $41.4 billion compared to $37.9 billion in 2015, which represents an approximate 9% increase over 2015.

HFF’s commercial loan servicing portfolio balance is estimated to be approximately $58.0 billion on more than 2,800 loans serviced as of December 31, 2016, which represents an approximate 19.1% increase from the year-end 2015 portfolio balance of $48.7 billion on 2,646 loans serviced.

The amount of active private equity discretionary fund transactions on which HFFS has been engaged and may recognize additional future revenue was approximately $2.85 billion at year-end 2016, approximately 0.7% below the year-end 2015 volume of $2.87 billion.

This press release outlines the Company’s production volume totals, which are calculated from an internal database and have not been audited. Note that these amounts may be adjusted as the Company completes its review and audit of its fourth quarter and year-end results for 2016. No inferences about the Company’s fourth quarter 2016 earnings should be made from this announcement of transaction volume. The Company’s earnings for fourth quarter 2016 are currently scheduled to be publicly released in late February 2017. The Company has elected to release its production volumes at this time in order for HFF and HFFS to participate in several industry surveys which are important to their respective businesses.

Business Comments

“We believe the above results are due to the incredibly talented individuals comprising the HFF Team, whose exceptional work ethic, tremendous competency in the real estate capital markets industry and unwavering passion to be the very best in their chosen profession continue to be rewarded by the largest owners of commercial real estate assets in the U.S.,” said Mark D. Gibson, the Company’s chief executive officer.

About HFF, Inc.

Through its subsidiaries, Holliday Fenoglio Fowler, L.P. and HFF Securities L.P., the Company operates out of 23 offices nationwide and is one of the leading providers of commercial real estate and capital markets services, by transaction volume, to the U.S. commercial real estate industry.

The Company offers clients a fully integrated national capital markets platform including debt placement, investment sales, advisory services, equity placement, loan sales and commercial loan servicing.

Source: BusinessWire

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WHY MORE HOME SALES ARE FALLING THROUGH

Why More Home Sales Are Falling Through

Cash Buyers Lists News​​

The dream: quick and easy sales where all buyers find perfect homes at the bottom of their budgets, mortgage applications and inspections are completed without hassle and sellers realize asking price. In reality this rarely happens: offers are rejected or, further along, buyers can't qualify for loans and inspections turn up costly flaws.In fact, home sales fell through at an increasing rate in 2016.

A new report from real estate data and search site Trulia measures how often homes returned to the market after an initial sale agreement had been reached. They did this by tracking listings that moved from “active contingent” or “pending” status back to “for sale” or “for sale by owner” in the country's 100 largest metropolitan areas.

Nationally 3.9% of sales failed in 2016, up from 2.1% in 2015. In other words, contracts rarely fall through. Fail rates are as low as 0.1% in some places and no metro area has a rate above 10%. However, the rate has been rising since Trulia began measuring in late 2014, which may point to shifts in the market. Meanwhile, certain home and buyer characteristics make it more likely that a sale will run into trouble.

​“This is a different way to look at what agents see on the ground,” says Trulia Housing Data Analyst Felipe Chacon. He points out that agents have commented these numbers are too low since many deals fall through before Trulia (or anyone outside the negotiations) could track it. The hope, Chacon explains, is for their method to be a way to consistently measure failure rates over time, which could lead to more concrete conclusions.

Experience of Buyer

According to the National Association of Realtors, first-time homebuyers accounted for 35% of completed sales last year, up from 32% in 2015. For the market at large the return of first-time buyers is a good thing since they have been notoriously absent for many years. Since derogatory marks tend to stay on your credit report for seven years, there may also be an influx of people getting back on housing ladder after dealing with disqualifying credit issues in the financial crisis.

But first timers, and other high risk buyers, are one potential explanation for the increase in failed sales. This is not just a game of blame-the-Millennials. While it is true that new buyers’ unfamiliarity with the process may make mistakes more likely, there are practical hurdles. First time loan applications get additional scrutiny, since they don’t have equity or credit history from a previous home. A lack of equity to tap also means first time buyers are more likely to use FHA loans—a mortgage insured by the Federal Housing Administration—which impacts the type of home they can buy. FHA, for example, does not like window unit air conditioning.

Price of Home

In the fourth quarter of last year 7.1% of starter home listings (the bottom third of listings in a city by price) failed, up from 2.4% in the fourth quarter of 2014. ​In 62 of the 100 largest metropolitan areas the highest proportions of failed sales were at the lower 1/3rd of home values. That’s up from 50 in the same period of 2014.

America's Top 10 Metros Where Starter Homes Sales Failed in 2016

Meanwhile, 6.7% of trade-up home sales (middle third) and 3.8% of premium home sales (top third) failed in the fourth quarter. For the full year, 6.3% of both starter and trade-up home sales failed and 3.6% of premium homes. Only two markets—Philadelphia and Wichita, Kan.—saw the most sales fail at the top of the market.

​Location of Home

For two years running, Las Vegas has been the worst place for failed sales with 7.6% of listings coming back on the market at least once last year. In fact, eight of the 10 metro areas with the highest proportion of failed sales are in the West, including three in California. Madison, Wis. had the fewest fails with just 0.1% of all listings reverting.

Age of Home

Unsurprisingly the newest homes are the least likely to have problems. Just 2.6% of contracts on homes built in 2016 didn’t go through. Middle aged homes—built from 1959 to 1969—had the highest percentage of failed sales at 5.2%. Interestingly, the average falls to 3.5% for older homes build from 1900 to 1920.

Original Author: Samantha Sharf

Source: Forbes

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